Mahindra Thar Roxx Shocks Market with Bold New Look, Drive Home This Beast with Just ₹2 Lakh Down

The Mahindra Thar has long been a dream SUV for adventurers, off-road enthusiasts, and rugged lifestyle lovers across India. With its muscular stance and iconic design, the Thar has built a cult following. But Mahindra has now taken things up a notch with the new Thar Roxx—an updated, feature-packed, and even more irresistible version of its beloved off-roader.

If you’ve ever dreamed of owning a tough, head-turning SUV but thought it was financially out of reach, think again. With down payment options starting at just ₹2 lakh, the Thar Roxx could now be your ticket to the wild side.

Let’s dive deep into everything the Thar Roxx has to offer—from its thrilling performance and bold design to its modern tech features, safety package, and easy finance plans.

Thar Roxx at a Glance: Key Specs and Highlights

Designed to Dominate Roads & Trails

The Thar Roxx looks every bit the off-road warrior but now wears a sleeker, more refined armor. The wide stance, updated front grille, chunky bumpers, and smoked LED tail lamps come together to give it an imposing road presence.

The C-shaped LED DRLs and larger alloy wheels add a premium, sporty flair. Whether you’re parked at a city café or climbing a rocky slope, this SUV demands attention.

The Roxx edition also introduces seven eye-catching color options, including Stealth Black, Burnt Sienna, Deep Forest, and Tango Red. Each shade highlights a different side of the Thar’s adventurous personality.

Power-Packed Engine Options

Mahindra gives you not one but two impressive engine choices:

1. 2.0L Turbocharged Petrol

• Power: ~160 bhp

• Torque: 320 Nm

• Best for: Smooth city rides and highway cruising

• Gearbox: Available in both manual and automatic

2. 2.2L Turbo Diesel

• Power: ~172 bhp

• Torque: 370 Nm

• Best for: Heavy-duty off-roading and long-distance adventure

• Gearbox: Manual or Automatic

Both engines are BS6-compliant and deliver a punchy, responsive performance whether you’re crawling over rocks or gliding down expressways.

Choose Your Drive: RWD or 4WD

The RWD (Rear-Wheel Drive) version is perfect for those using it as a daily driver, offering better mileage and lower cost. But for the true off-road experience, 4WD (Four-Wheel Drive) is where the Thar Roxx truly shines.

If your weekend plans involve mountains, sand dunes, or slushy trails, the 4WD system with low-range gear ensures you have grip and control wherever you go.

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Feature-Rich Interiors for Modern Drivers

Step into the Thar Roxx and you’re greeted with a surprisingly premium cabin for a vehicle known for its toughness. Mahindra has focused on both comfort and tech, making the Roxx edition a joy to drive or ride in.

Top Interior Features Include:

• Panoramic Sunroof: A first in the Thar lineup, perfect for starry nights or fresh mountain air

• Ventilated Front Seats: Keeps you cool even in peak summer

• 10.25-Inch Touchscreen: Equipped with Android Auto & Apple CarPlay

• Premium Upholstery: Comfortable seats with a sporty feel

• Modern Dashboard Design: With intuitive controls and driver-focused layout

Whether you’re on your daily office commute or heading into the wilderness, the Thar Roxx ensures you enjoy every moment behind the wheel.

Safety First – Advanced Features for Peace of Mind

Mahindra has significantly upgraded the safety game with the Thar Roxx. This isn’t just a brawny SUV—it’s also built to protect.

Key Safety Features:

• 6 Airbags: Standard across variants

• Electronic Stability Program (ESP): Helps maintain balance on slippery or sharp turns

• 360-Degree Camera: Makes parking and reversing stress-free

• ADAS (Advanced Driver Assistance Systems): Includes lane departure warning and adaptive cruise control for long highway drives

Whether you’re navigating crowded city streets or exploring the great outdoors, the Thar Roxx keeps you and your family safe.

Affordability That Opens Doors

Perhaps the most exciting part for many buyers is how budget-friendly this beast has become. Mahindra now offers plans where you can bring home the Thar Roxx with just ₹2 lakh down.

Here’s a typical breakdown:

• Down Payment: ₹2,00,000

• Loan Amount: ₹10–11 lakh (based on variant)

• EMI Range: ₹18,000 to ₹23,000/month (depending on interest rate and tenure)

These easy financing plans mean you no longer have to postpone your dream of owning a Thar.

Who Should Consider the Thar Roxx?

This SUV is designed for a variety of buyers:

• Adventurers & Off-Roaders: The 4WD variant is built to conquer rough terrain

• Young Professionals: Want a bold, stylish car with tech and comfort

• Families: Looking for a safe and unique second vehicle

• First-Time SUV Buyers: With flexible payment plans and bold appeal

Frequently Asked Questions (FAQs)

1. What’s the on-road price of the Thar Roxx?
Depending on city and variant, it ranges between ₹14.5 to ₹16 lakh.

2. Can I buy it with just ₹2 lakh down payment?
Yes, many banks and NBFCs offer plans starting with ₹2 lakh down.

3. Is the 4WD model available in automatic?
Absolutely. Both petrol and diesel 4WD models come with automatic transmission.

4. What are its competitors?
It competes with SUVs like Force Gurkha and Maruti Jimny, but its mix of style and power sets it apart.

5. Can I use it for daily driving?
Yes! The Thar Roxx offers comfort and features suitable for city use and long drives alike.

Final Verdict

The Mahindra Thar Roxx isn’t just another SUV—it’s a statement. With bold styling, powerful engines, upgraded interiors, and a price plan that makes it accessible, it’s a total package.

Whether you’re upgrading from a hatchback or want a weekend off-roader that’s loaded with style and safety, the Thar Roxx delivers. And now, with a down payment as low as ₹2 lakh, this iconic SUV is within reach for more Indians than ever before.

So, what are you waiting for? The open road—and the Thar Roxx—is calling.